Our digital marketing campaigns include analytics reports that allow you to see the success of each component of your marketing strategy. From social media impressions, to open rates on email, from visitor traffic on your website, you can learn more about how your audience interacts with your material.
Community colleges who use our print direct-mail campaign report increased enrollment, as well as anecdotal evidence of students bringing hard copies of the latest CareerFocus issue or citing it as a contributing factor in their enrollment decisions. We’ve also heard that teachers and guidance counselors frequently request multiple copies of both CareerFocus and SmartStart to distribute to their students.