CAMPAIGNS

Whether your community college serves a large rural community, a small town, or a diverse urban center, our customizable content library draws attention to all the ways your program leads to student success.

EDUCATE, ENGAGE, AND INSPIRE THROUGH QUALITY-DRIVEN CONTENT.

Content marketing is the most relevant, enduring, and cost-effective way to grow enrollment for community colleges. Build your marketing campaign using articles from our content library, then distribute through print and digital channels.

CareerFocus logo

CarerFocus is a time-tested product used by community colleges across the country to build the link between professional training and improved careers. Customize content to reflect your community college and share your message.

Smart Start logo

SmartStart is designed to connect with Generation Z— the largest college-attending generation. Based on extensive research, the design of SmartStart reflects their preferences, including more images, infographics, and short, punchy articles.

SeniorFocus logo

Senior Focus is geared toward 65+ boomers  who are nearing retirement. This group want classes to learn new skills, extra education as they launch their sunset careers, and opportunities to mentor the next generation. We show them how.

CAMPAIGNS INCLUDE

engagement tools

CampaignBuilder

Assemble content and images, then lay them out using CampaignBuilder to create multiple pieces of marketing material, including web, social, and print content.

engagement tools

Online Content Library

Select from hundreds of articles covering a range of subjects. All articles are researched, proofed, and updated with recent data. Use as-is, or edit to suit your needs.

Demographic Research

Customizable Website

Print Direct-Mail

Text Message Reminders

Website Analytics

Email Campaign

What’s your demographic? Our CampaignBuilder can help you get there.

Our campaigns have primarily been used by community colleges to increase enrollment, but their uses don’t stop there. Any locally-based organization that could benefit from collaborative content services can benefit from our platform. Contact us to learn more about our services.

SCHEDULE A DEMO

Dismantling the Obstacle Course: How Community Colleges Can Use Content Marketing to Help Students Negotiate Enrollment Barriers